Online Marketing Training (SEO,PPC,Affiliate Marketing)

Search Engine Optimisation (SEO) Training

Search engine optimization (SEO) is the process of improving the volume or quality of traffic to a web site from search engines via "natural" ("organic" or "algorithmic") search results. Typically, the earlier a site appears in the search results list, the more visitors it will receive from the search engine.

Contact No - 9539070845 (Kerala)

Email - jittojose@gmail.com

Place - Mumbai/Cochin, India

URL - http://ibotsolutions.com/seo_ppc_training.html

Give 100% Guarantee that after completing this couse you will become SEO and PPC Expert

Course Topics

• Basics of Web
• Overview of Internet
• Dynamic website and Static Site
• Overview of Online Marketing
• Overview – Search Marketing
• History of Search Engines
• Search Engines vs. Directories
• Major Search Engines
• Search Engine Relationships
• SEO Industry Survey
• Google – Anatomy
• Yahoo – Anatomy
• Industry Terms & Glossary
• Research & Analysis
• Market Research
• Keyword Research and Selection
• Competitors Analysis
• Website Analysis
• Content Research
• Content Guidelines
• Content Re-writing
• Design & Layout
• Web Usability Design Guidelines
• HTML Coding Optimization & Standards
• Basics of CSS
• Technology
• Doorway Pages
• Dynamic URLs
• Robots.txt
• .htaccess
• XML Sitemap / URL List Sitemap
• Advanced Tech Concepts
• WebCEO – Critical SEO Tool
• Google Analytics – Interface
• Search Engine Rankings Checker
• Advanced Reporting
• Webmaster Central & Yahoo! Site Explorer
• Social Media Marketing
• Link Popularity & Reputation
• Social networking
• Social bookmarking
• Press Releases
• Articles / Directories
• Blogging / Classifieds
• Forums / RSS Feeds
• Collaborative networks
• Video Marketing
• Google Adsense
• Viral Marketing

Course Benefits

• After attending this course, you will become SEO Expert and will be able to handle multiple projects and even will be able to lead the team.
• You will be able to outsource projects.
• Offer free guidance after completion of the course.
• Training will be given in LIVE PROJECTS.
• Free Job Assistance
• You will be able to make money online.

Course Methodology

• Training will be give in live projects only
• Fully interactive with One-on-One Session
• Flexible to meet the demands of working professionals
• Interaction & communication primarily through phone, GTalk,Spyke,ICQ and Email
• Prior knowledge of HTML, internet, & Online social networking will be helpful, but not compulsory.
• Free SEO Tools and Other training materials

Pre-Requisites

• Dedicate 1 months for the successful completion of the course
• Have passion and interest in online marketing, consumer behavior, online business and its concepts
• Understand the concepts of HTML, Internet, Email, Chatting and Social networkings.
• Basics of MS Word, MS Excel, MS Powerpoint and web design tools

Course Fee - $400 per individual (Negotiable depends upon your knowledge)

Pay Per Click Training (PPC) Training

Pay per click (PPC) is an Internet advertising model used on search engines, advertising networks, and content sites, such as blogs, in which advertisers pay their host only when their ad is clicked. With search engines, advertisers typically bid on keyword phrases relevant to their target market.

Course Topics

• What is PPC (Pay Per Click)
• Benefites of PPC
• Review of the main PPC providers, including Google, Yahoo and MSN
• Researching and using keywords – how to find them and where to place them for maximum effect
• Effective bid management strategies that save you money but still get excellent click-through rates (CTR)
• Calculating and working with cost per click (CPC)
• Getting the best return on your investment
• Writing winning PPC ad copy
• Give guidance to become Google Adword Professional
• Live Projects

Course Fee - $300 per individual